Koch brings 33 years of experience and a customer-first mentality to vCORE after a successful career at Dell EMC, including seven years as AVP.
Scottsdale, Ariz. – June. 5, 2019 – Larry Koch, former Dell EMC AVP for the Western U.S., joined vCORE Technology Partners in April as vice president of sales – bringing steady, experienced leadership as the company continues to add clients within existing markets and expand into new geographies.
During a 33-year career in enterprise technology sales, Koch has developed a reputation for creating a positive work culture, treating people the right way and building long-term relationships of trust with clients. His focus on helping others achieve success has earned him tremendous respect throughout the industry.
Decades of experience helping clients
Koch began his career in technology as an account executive in Upstate New York, where he later worked for 14 years as district manager for EMC. He has spent the last seven years in Arizona as Dell EMC’s area vice president for the West.
“Larry is an incredible executive sales leader,” vCORE President/COO Bay Young said. “I have worked with him extremely closely for more than eight years, and I’m entirely confident in his ability to make decisions that are in the best interest of our customers and our company.”
Koch was drawn to vCORE by his respect for the company’s leadership team, along with vCORE’s engineering-centric business model, its stellar reputation among clients and manufacturers, and a vision to be a force for good in the IT industry and in the community.
“I came to vCORE because of their commitment to putting the customer first in every situation,” Koch said. “After my first couple of months here, I now have an even better understanding of the drive and engagement this team puts into every project.”
Ambitious goals for company growth
As vice president of sales, Koch oversees a team of highly-successful account executives who have helped propel vCORE to the list of America’s fastest-growing private companies and numerous industry awards for technical expertise and strong performance.
Founded in 2010, vCORE now serves more than 200 clients with offices across 7 states and Canada and eclipsed $100 million in revenue in 2018.
Koch expects to build on that success, aiming to beat $250 million in revenue within three years, including $50 million in cloud services. He’d like to see the company achieve a more balanced mix of revenue across its technology pillars, which include cloud, modern infrastructure, networking and security.
“Larry has a tremendous network in the IT community in the West, which he will leverage to grow our existing markets and broaden our reach over the next few years,” vCORE CEO Steve Leavitt said. “He cares deeply for people and helping them to be successful. And he has a strong track record of revenue growth.”
Customer-first business model
Koch’s leadership style fits in well with vCORE’s long-established business model centered on driving value for clients, rather than simply selling technology solutions.
vCORE has invested heavily in elite, enterprise-class engineering talent, a fact that has helped the company earn recognition as a “Tech Elite” IT solution provider for three consecutive years, according to industry analysts at CRN. vCORE maintains a 7:1 engineer-to-sales ratio to ensure clients have access to the right engineering resources for their project.
“Larry’s mission will be to ensure that we delight our customers and ensure that we hire more great people and help those we have so they can achieve their goals, personally and professionally,” Young said. “He will in enhance our level of collaboration to better serve our customers, partners and people. We have a great plan, and Larry will help us execute it.”
Family comes first
Koch’s immediate family includes his wife, Meghan, and twin daughters, Kennedy and Caelan – who are entering their senior year of high school.
Growing up in Indiana, Koch learned to love team sports and played college basketball at Georgia Southern University. Now he enjoys watching his daughters play tennis and softball.
“I always felt like sports was a great way to prepare for success both in family and work,” Koch said. “There will always be bumps along the way, but if you learn from the experience, you will be better in the long run.”
vCORE Technology Partners builds customized IT solutions for more than 200 companies across the U.S. and Canada. Headquartered in Scottsdale, Ariz., vCORE was launched in 2010 and has since enjoyed industry-leading growth.
Our team includes proven experts in IT solutions, including cloud automation, modern infrastructure, networking, security and managed services. Clients include multibillion-dollar media companies, Fortune 500 members, national health-care providers, global technology giants, data centers and many others.